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Retention systems for 7 & 8 figure DTC brands

We don't do just discounts
We Craft Offers

Built right, your offer converts at full perceived value, so the discount stays in the drawer until you actually need it, and it still works when you pull it out.

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Trusted by
47+ Ecommerce Brands

World-class email design
what we do

Retention
Done End to End

We run strategy through execution ourselves, so you stay focused on your brand, not your inbox.

List Growth & Signup

Signup flows and onsite offers that bring in subscribers who are actually worth having, not just names in a spreadsheet.

Campaigns

Consistent, segmented sends that drive revenue without wearing out your list's patience.

Flows & Automations

The full automated backend: welcome, abandoned cart, post-purchase, winback, and beyond. Built once, improved continuously.

Segmentation & Deliverability

A clean list and a strong sender reputation, so your emails land in the inbox instead of the spam folder.

Testing & Optimization

Ongoing tests on subject lines, timing, and offers, so the program keeps improving instead of running on autopilot.

End-to-End Management

One team handling strategy, execution, and reporting. Nothing falls through the cracks.

case studies

Proof, Not Promises

Case Study 01 Accessories

31% of Business Revenue from Email in One Month

Before working with us

An accessories brand was generating just $5,916 from email in February, only 12% of total business revenue, and almost entirely reliant on flows with barely any campaign strategy in place. After rebuilding their campaign send strategy in March, email revenue jumped to $14,991, now generating 32% of total business revenue.

After working with us
  • Email revenue up 153% in one month
  • Campaign revenue grew 10x, from $837 to $8,860
  • Revenue per recipient nearly doubled, from $0.26 to $0.49
February, before
March, after
Case Study 02 Clothing

50% of Business Revenue from Email & SMS in One Month

Before working with us

A clothing brand was generating $39,706 from email in June, 31% of total business revenue, with no SMS channel active. In July, we scaled their email & SMS channel to $80,523, now generating nearly 50% of total business revenue, while the store's overall revenue grew 28% in the same period.

After working with us
  • Email & SMS revenue up 103% month-over-month
  • Campaign revenue nearly tripled, from $16,717 to $46,749
  • SMS launched as a new revenue channel, generating $1,392 in its first month
June, before
July, after
Case Study 03 Supplements

51% of Business Revenue from Email & SMS Within Two Months

Before working with us

A supplement brand was generating $52,345 from email & SMS in February, 34% of total business revenue. Within two months, we scaled their email & SMS revenue to $128,216, now generating 51% of total business revenue, while overall store revenue grew 64% in the same period.

After working with us
  • Email & SMS revenue up 145% within two months
  • Campaign revenue grew 6.2x, from $13,168 to $81,854
  • SMS revenue grew 5x, from $1,823 to $11,094
February, before
March, after
Case Study 04 Home Decor

24x Email Revenue in Two Months

Before working with us

A home decor brand had zero email campaigns and no flows in place, generating just £1,196 from email in May, under 1% of total business revenue. We built their entire campaign and flow strategy from scratch, and within two months, email revenue scaled to £29,115, now generating 22% of total business revenue.

After working with us
  • Built full campaign and flow strategy from the ground up
  • Email revenue up 24x within two months
  • Email now generating 22% of total business revenue, up from under 1%
May, before
July, after
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why northboundco

Not Another Cookie-cutter Agency

STEP 01 Full price by design

We measure success in lifetime value and repeat purchases, not how many people clicked a discount code.

STEP 02 Boutique, not a factory

A small roster of clients gets senior attention on every account, not a junior account manager juggling twenty brands.

STEP 03 Built on your data

Every flow and segment is built around how your customers actually behave, not a generic template dropped into every account.

STEP 04 Transparent by default

Direct access to the people doing the work, and clear, regular updates. No guessing what's happening with your list.

Frequently Asked Questions

We do one thing: Klaviyo email and SMS retention for DTC ecommerce brands. No paid ads, no CRO, nothing bolted on to pad an invoice. Retention gets our full attention, not whatever time is left over. We also measure success differently. Our job is growing lifetime value and full price purchases, not training your list to wait for the next discount.

Most agencies sell you more campaigns. We build a system: flows, segmentation, and deliverability working together in the background to turn one-time buyers into repeat customers. A campaign is a single send. A system keeps working after we hit send.

Hiring and training an in-house retention hire takes months, and most brands don't need a full time salary before they need the system built. This is all we do, every day, across every account we run. You get senior level Klaviyo expertise from day one, without adding headcount.

Fast. Before your first campaign ever goes out, we audit your account and build a real strategy around it, not a generic template. By day 5, that work is done and your first campaign is already live. No month of onboarding before anything happens.

We won't hand you an inflated guarantee just to close the call. What we will do: tell you honestly, before you sign anything, whether we think we can move the needle for your brand. If we don't think we're the right fit, we'll say so instead of taking your money.

Your list is ready to work harder.
Let's build the system.

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